BreezeTraffic - Market Penetration Strategy for CleanTech Startup


Project scope
Categories
Data analysis Market research Sales strategySkills
open mindset market penetration computer vision research legal discovery artificial intelligencePROJECT DESCRIPTION/DESCRIPTION DU PROJET:
Early-stage tech company focused on applying the latest advances in AI and Computer vision to decreasing GHG emissions from traffic in our cities, needs entrepreneurial minds to help us with researching, segmenting, ranking, and penetrating our target marker – North American municipalities.
See the linked video to understand how our technology works
KEY PROJECT ACTIVITIES/TÂCHES ASSOCIÉES AU PROJET:
- Computer-based research; lots of data gathering and analyzing
- Condensing the findings in a clear and actionable forms
- Writing recommendations on why/how/whom to approach, in what order, and why
IDEAL ROLES/RESPONSIBILITIES/RÔLES/RESPONSABILITÉS:*
- Ideally we are seeking a group of two open-minded students who could work both together as a team but also autonomously.
- If these students could go a step further and conduct customer interviews, it would be a big plus
FINAL PROJECT DELIVERABLES/LIVRABLES DU PROJET:
- List of municipalities and cities, ranked by the strength of their Climate Change agenda, with names and contact details of municipal officers we could approach for pilot opportunities or customer discovery calls.
- Recommendations on approaching these or other contacts and any other crazy ideas that might help us penetrate this conservative market and we should explore.
About the company
Breeze Traffic is an advanced AI company specializing in computer vision and V2X technologies to improve traffic safety and urban mobility. By leveraging intersection cameras and intelligent video analysis, Breeze traffic aims to create smarter, safer and cleaner transportation networks.
Portals
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Toronto, Ontario, Canada