Children Across America is expanding across the US (currently 3 locations looking to add 5 new locations within the next 12 months).

We don't have an official Marketing Strategy. Due to our growth, we realize we need clear branding and messaging, particularly to be able to get the support from the communities, donors, potential customers, etc.

We are in need of a team of students that can help us generate ideas on how to grow and engage our target market. We’d like to know how we can maximize different channels and what will work best for us.

The main questions we’d like students to help us answer are the following:

• Branding recommendations
• Digital marketing strategy
• Content and messaging suggestions - How should we promote Children Across America?
• What channels should we utilize?
• New fundraising strategy recommendations?

We are very excited about this opportunity and a chance to hear your fresh ideas and insights. This opportunity will help our organization to continue helping young children from the underserved community gain the skill sets they need to succeed in school as well as life.