Business Administration

Closed
Poshwood
Ajax, Ontario, Canada
Posh Wood
Employer
(10)
3
Project
Academic experience
100 hours of work total
Learner
Anywhere
Intermediate level

Project scope

Categories
Communications Operations Market expansion
Skills
marketing strategies environmental analysis revenue stream go-to-market strategy business administration market share
Details

The primary focus for the student will be: (Remove any that don't apply)

  • Strategy - Develop an implementation plan for entering a new market; develop a go-to-market strategy; identify new funding and grant opportunities, write proposals.
  • Marketing - Complete a full customer, competitor, market, and environmental analysis; complete a marketing strategy review; design a new marketing strategy (product, place, price, and promotion);
Deliverables

Our goal at the end of this experience is: (Indicate deliverables)

  • Strategy - For the student(s) to help us capture increased market share; for the student(s) to help us capture new revenue streams; for the student(s) to help us secure new funding.
  • Marketing - For the student(s) to help us reach more customers, effectively promote our brand, mission, and story.

Other duties the student may complete could include:

  • Compile a list of competitors
Mentorship

Students will be supervised throughout and can ask for help throughout the entire process.

About the company

Company
Ajax, Ontario, Canada
2 - 10 employees
Education, Consumer goods & services, Construction, engineering & trades

Poshwood is a creative carpentry brand that specializes in teaching and creating Wood/Epoxy products that are affordable for any age group