Digital Marketing Strategy Development and Implementation

The primary objective of this project is to enhance NuVsio’s online presence and drive brand growth through a comprehensive digital marketing strategy. The focus will be on increasing brand awareness, generating leads, and boosting sales through targeted online campaigns, content creation, and social media engagement. The student will work closely with the NuVsio team to design and implement effective digital marketing tactics that align with our brand’s values and business goals. Bonus steps in the process would also include: Using our company’s social media analytics to tailor the content calendar to our customers activity, rather than general trends We would like to collaborate with students to review and post content promoting our company. This will involve several different steps for the students, including: Familiarizing themselves with our target market, products and services. Reviewing marketing content in the form of posts, emails, brochures, etc. Deploying content according to our social media calendar to increase website traffic. Overseeing our channels and keeping them up-to-date.

Social Media Management

As an early stag startup, we are working hard on getting our name and brand out there. We have attended events, and began to build a list of contacts and leads. But we need some help with the weekly ongoing social media management tasks. We want students to help us build a marketing plan to grow and engage our target market. This will involve several different steps for the students, including: Creating weekly content in different formats to be shared across multiple social media platform. Create a campaign plan and posts for a product launch. Interact with other brands and educational institutions. Research possible events and collaborations. Bonus steps in the process would also include: Recommending updates to our messaging that can better explain our value proposition.