The Listening Lab - Marketing Strategy Development

The Feminine Intelligence Agency is launching a new wellness tool called The Listening Lab designed to support women's mental health and wellbeing through authenticity supports. The project aims to develop a comprehensive marketing strategy that effectively communicates the benefits of this tool to the target audience. The learners will analyze current market trends, identify key demographics, and craft a strategic plan that aligns with the agency's brand values. The project will involve researching competitors, understanding consumer behavior, and exploring innovative marketing channels. The goal is to create a strategy that not only raises awareness but also encourages engagement and adoption of the wellness tool. This project provides an opportunity for learners to apply their marketing knowledge and skills in a real-world context, focusing on a product that promotes mental well-being.

Market Positioning Strategy for FIA's Listening Lab Wellness Tool

The Feminine Intelligence Agency (FIA) is seeking a comprehensive market positioning strategy for its innovative Listening Lab Wellness Tool. This project aims to identify and analyze the current market landscape, potential competitors, and target audience for the tool. The goal is to develop a strategic plan that enhances the tool's visibility and appeal in the wellness industry. Learners will conduct market research to understand consumer needs and preferences, evaluate competitor offerings, and identify unique selling propositions for the Listening Lab Wellness Tool. The project will involve synthesizing classroom knowledge of marketing principles and strategic analysis to create actionable insights. Key tasks include conducting surveys, analyzing data, and developing a positioning statement that aligns with FIA's brand values.

Listening Lab Expansion Strategy

The Listening Lab is a scalable, community-driven wellness initiative designed to provide nervous system regulation and emotional support through structured peer pods. It serves individuals experiencing intense emotions who may not want or be able to access therapy. The program avoids peer therapy pitfalls by assigning rotating coaching and creative roles instead of advice-giving, fostering empowerment, expression, and emotional resilience. FIA has already developed the core theory, initial simulation, and a draft design. We are seeking graduate students in public health to help advance this into a pilot-ready model by selecting focus areas aligned with their interests and competencies. Project Options for Students (Choose 1–2): 1. Program Design & Health Promotion Strategy Translate Listening Lab’s theory into a detailed health promotion program. Design participant-facing materials (e.g., facilitation guides, safety disclaimers, onboarding forms). Identify public health frameworks (e.g., trauma-informed care, social support theory) to structure the intervention. Deliverable: A full intervention logic model or promotional campaign plan. 2. Technology Feasibility & Peer Role Design Recommend digital tools to facilitate remote peer pods (e.g., Zoom, Discord, Circle). Help shape peer roles that promote participation and emotional safety. Design protocols to ensure participants don't engage in untrained therapy behaviors. Deliverable: A set of peer pod role cards and a technology comparison chart. 3. Evidence-Based Evaluation Strategy Conduct a literature review on community-based emotional regulation programs. Design an evaluation plan to measure safety, satisfaction, and potential health outcomes. Recommend pre/post metrics or participant surveys for low-barrier data collection. Deliverable: A 2-page evaluation plan + annotated bibliography. 4. Community Outreach & Equity Plan Identify target populations for the pilot (e.g., college students, single mothers, neurodivergent adults). Develop an inclusive outreach and recruitment plan, considering stigma and access barriers. Suggest community partners or local organizations for pilot testing. Deliverable: A strategic outreach brief and equity checklist.

AI-Driven Research Think Tank Internship Proposal: Visioning the Future of Relationship Fraud Detection

The Feminine Intelligence Agency (FIA) has developed a research-backed web app called ChatBoy , designed to help users recognize and respond to manipulative communication. The app includes over 1,700 scenario-based questions and responses, each carefully crafted and approved by psychologists using a behavioral trait scoring system built over years of research. Right now, ChatBoy functions like a quiz—it’s effective, but static. This project invites a student to help us build the next-gen MVP by transforming those same questions and characters into interactive, personality-driven AI agents using generative AI tools. We’re not looking for a polished or commercial product—just something functional that demonstrates how ChatBoy could evolve. We’ll provide all the structured content: character personalities, speech patterns, and behavioral logic. Your job is to plug that into an AI architecture (like LangChain, GPT Agents, or something similar) to produce 16 dynamic character bots that users can talk to. You’ll take our data, add some flair, and create an MVP that shows what’s possible when real-world behavioral insights meet modern AI.