Social Media and Communication Intern Project

The main goal for the project is to manage social media and create wider awareness with content and communication with medical professionals and clients seeking or having surgery. The interns will also be responsible for creating valuable content with the group and learning about the healthcare field, patient care, and the importance of support when having surgery. The interns will work less than 20 hours a week and report to the CEO and COO of Keep It Tight, LLC. The project will involve different tasks such as: - Managing social media platforms and creating engaging content for wider awareness - Communicating with medical professionals and clients seeking or having surgery - Learning about the healthcare field, patient care, and the importance of support during surgery - Collaborating with the intern group to create valuable content - Reporting to the CEO and COO of Keep It Tight, LLC

Marketing for Surgery Support Company

This initiative, led by Keep it Tight Surgery Support Center, a trusted provider of comprehensive support services for individuals undergoing surgery, focuses on enhancing the marketing and brand outreach efforts of the company. At Keep it Tight, our dedicated team of professionals is committed to ensuring optimal patient care and recovery, offering personalized assistance including pre-operative education, post-operative care, and emotional support for individuals going through elective surgeries but now we are looking into minor general surgeries and chemotherapy facilities. The objective is to strategically leverage the creative talents of a dedicated team of interns to craft visually compelling flyers and engaging social media content. By strategically targeting individuals seeking surgery support services in the region, this initiative aims to increase awareness of Keep it Tight and establish it as the premier choice for surgical assistance. In addition to boosting brand visibility, the project involves the development of a comprehensive portfolio showcasing Keep it Tight expertise, success stories, and testimonials from satisfied patients. This portfolio serves as a testament to our track record of delivering exceptional care and fosters trust in our brand among prospective clients. This effort plays a vital role in attracting new patients and solidifying Keep it Tight's reputation as a trusted partner in the surgical community, dedicated to empowering individuals on their journey to recovery.

Customer Engagement Emails

Our company advertises our services and products online. We hope to revamp our email marketing to increase engagement with our B2B partners and our existing customers. We would like to collaborate with students to create new email campaigns. This will involve several different steps for the students, including: Familiarizing themselves with our target market, products and services. Recommending new email campaigns and drafting emails. Considering the subject line, clarity, tone, and length of our emails. Recommending a frequency for our marketing emails to doctors and customers. Bonus steps in the process would also include: Recommending email marketing tools. Updated marketing material based on current library.

Market Expansion Research

We currently exist in one market, but we believe we are ready to take our business to the next level and expand our scope by getting a location to provide services. With your help, we hope to assess our customer landscape beyond the demographics we currently cater to by learning about their expectations and behaviors. This will involve several different steps for the students, including: Researching the target market in potential new locations including demographic data such as spending power, proximity, accessibility, and location appeal, and creating a weighted decision matrix to assign importance to each factor. Creating a survey based on the location and demographic information above to be distributed by our company. Analyzing survey data using the weighted decision matrix to decide on the best location options for us to expand to. Compiling a report including the location analysis, and optimal location recommendations. Researching plastic surgeons based on prior clients